by cfm_admin | Mar 6, 2025 | Articles & Updates
Mike Lambert, Executive Chairman In an industry where brands are competing for customer loyalty, sustainability has become a key differentiating factor. With stricter government regulations and shifting consumer expectations, it’s more important than ever for brands...
by cfm_admin | Feb 25, 2025 | Articles & Updates
By Karen Hammond, Head of People Merchandisers are the backbone of the fast-moving consumer goods (FMCG) industry, ensuring that every product shines on the shelf. With so much on their plates, empowering merchandisers with the right skills can help them—and your...
by cfm_admin | Feb 25, 2025 | Articles & Updates
Rob Hind, Chief Business Dev Officer In the fast-paced FMCG industry, merchandising excellence is essential. With countless brands competing for shelf space, every detail, from product placement to promotion compliance, matters. Ensuring consistency across thousands...
by cfm_admin | Feb 25, 2025 | Articles & Updates
By Dawie du Toit, Chief Operations Officer How Smart Merchandising Drives Sales In today’s fast-paced retail world, winning at the shelf means winning the consumer’s mind. I’ve seen time and again that the brands that thrive are those that understand how psychology,...
by cfm_admin | Feb 25, 2025 | Articles & Updates
Neville Dunn, Managing Director The days of merchandisers relying on gut instinct and manual forecasting are behind us. Today, AI and big data are transforming how fast-moving consumer goods (FMCG) brands operate, creating exciting new opportunities for growth....
